Welcome to your Co-op Virtual Placement, where you will have an opportunity to meet and learn about a company and better understand their workplace.

Follow these steps to complete your

Co-op Virtual Placement

  • Meet your industry partner

  • Module 1 and complete Assignment #1.

  • Module 2 complete Assignment #2.
  • Module 3 complete Assignment #3.

  • Module 4 complete Assignment #4.

  • Need tech help? Contact Amy @ 226-314-2376 or

  • Watch the training video by clicking the play button. Pause the video at any time.

  • Take a short & easy quiz (answers provided) located below.

  • Optional – For more information on the topic, click on Additional Resources

Meet Your Industry Partner

Meet Your Community Partner –  Graphic and Animation Artist


Meet Your Community Partner! LIVE

We will be connecting virtually to get the inside story about the arts/nonprofit business industry

Module 1 – Assignment 1

Your Challenge…….

Create a graphic art/animation campaign/product for an organization in your field of interest
  • Interview or research a person who works in your field of interest and has build a program in your field?
  • What are the differences working in graphic art and animation?
  • What are the challenges of combining art and technology?
  • Where do you start when building a campaign/product?
  • What does a typical day look like

What would you create for your field of interest?

  • How will you ensure client experience?
  • What would the first steps include?
  • What barriers would you face and how would you overcome them
  • How would you secure start up funding

 Module 2 and Assignment #2

Module 2

Think about the problem you have been asked to solve from your virtual presentation when using the PEST and  Porters Five Forces analysis to better understand the problem you are facing.


What external factors are causing the problem? Check out the 6 areas that a PESTEL analysis looks at.

  • Political: Are there any laws, government rules or other legal rules that might impact the business?
  • Environmental: Does the availability of any work materials impact the business? How about weather/seasons? And is there an impact to the business due to ethical or sustainable practices?
  • Social: Are there any social factors that impact the customers behaviour, habits, shared beliefs or attitudes and ultimately impact the service and product?
  • Technological: Are there any technology changes that might impact the service or product?
  • Economic: What impact do economic factors like growth, exchange, or interest rates as well as inflation?
  • Legal: Are there any consumer rights, product safety, advertising standards or health & safety issues that might impact or limit a business?

Module 2


This model identifies and analyzes five areas that determine the competitiveness of the industry and its weaknesses and strengths. Check your answer your sector question using the Porters Five Forces analysis.

Business – what type of discounts do you offer?

ITC – what would booking software look like?

Health and Wellness – how to protect privacy of patrons from facial recognition technology?

Sports – how to expand AR technology to live sports?

  • Customer Power: How many customers are in this industry (select up to 3)? What are their sizes and how powerful is their need for the product/service? How much do they care about the price of the product/service and how easily might they find a different product/service that might solve their problem?
  • Threat of New Competition: How hard might it be for a new company to provide the same products/services and what might make it hard ie. Access to technology? Is the product/service able to have a unique component that distinguishes it from others? What would a new company need to buy in order to enter this business and is it costly?
  • Competition Power: Are there many or just a few competitors in this industry? Where is the competition located and what methods do they use to sell, deliver and make the product/service? Is this industry growing, declining or is it stable?
  • Supplier Power: How many companies do they rely on getting their supplies from? Are there a lot of suppliers they can choose from? Is there any supplier offering unique products or services?
  • Threat of Substitution: Are there any costs to the customer if they decide to switch from what product/service they are using now to a new one? Is there any other product/service that is connected and can be substituted?

Modules 3  Assignment #3

Module 3


The impact on the success of from internal factors including the actual product/service they sell, the location, the management skills and style and how they lead their employees.

Unlike the external environment, the company has control over these factors. Check your solution with the Internal impacts list below

  • Leadership Style is the approach the leader takes when providing direction, making plans and motivating people. Includes what they value from employees, effectiveness of communication with employees and how positive they are in their approach.
  • Employee Strength is the level of motivation, hard-work and talent each one holds, relationships with other people and departments and teamwork effectiveness.
  • Strategic risks due to the impacts of changes in technological evolutions or customer demand. These factors could pose as threats as they can alter how customers perceive your product. Based on these, customers might think a product is overpriced, dull and outdated.
  • Innovation is essential to get one step ahead. Innovation could come in the form of marketing. It could also be through promotional initiatives in the marketing plan, staff training and welfare. Embracing new technology is the best way to keep up with technological advancements.


Review your external and internal impacts to develop a SWOT. A SWOT looks at internal strengths and weaknesses in relation to external opportunities and threats. Check your answer to your sector question using a SWOT analysis.

Strengths: What is great about the virtual reality arcade experience? What’s great about Ctrl V – what does the company do that the customer likes?

Weaknesses: What about the virtual reality arcade experience is a problem with current conditions?

Opportunities: What partners does Ctrl V have that make it stronger? Are there any future service/product expansion opportunities that the customer might be interested in?

Threats: What external things are impacting the business? What obstacles are facing the business?

Modules 4 and Assignment 4

Module 4


  • What decision criteria should be met before selecting a recommended solution? You may want to rank them based on which criteria is the most important to be meet. Check to see if your alternative to the question below is the best one using the check list below.
  • Check list:
    • Must be able to afford it (cost is limited to a certain dollar amount)
    • Must be completed within 3 months (timing matters)
    • Must be actionable without adding any new employees
    • Must not make any employees want to quit, no longer like the job or create layoffs
    • Will it get them the number of customers they want? ie 30, 300, 3000
    • Does it make their service/product more unique and therefore more competitive
    • Does it result in environmental issues ie. pollution, wasted energy
    • Does it meet government regulations, city or regional by-laws or break any other rules that may exist
  • What three alternatives do you recommend the company considers to increase their success? Explain them in 1-2 paragraph(s) each.


  1. Summarize the pros and cons of your chosen to the sector question below.
  2. Conclude by briefly arguing what is the best alternative and why. Include information in your argument from Modules 1-5.

Optional Anonymous Feedback

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We’ll choose some of our favorite ideas and reward students with a digital gift certificate. Good luck!